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April 25, 2023

Self-Care After Disappointment

Self-Care After Disappointment

"Just because things don't go as planned, it doesn't mean they won't work out for the best. I've learned to accept disappointments mindfully and recognize that they're a natural and necessary part of life's journey. By doing so, I can let go of control and trust that everything will unfold as it should in due time." - Unknown.


When I first started my business, I had the opportunity to place a bid to teach social media classes for an SBCA-funded course for creatives. I was so excited when they called me and told me they had accepted my proposal and the date they signed the contracts. Two days later, I received another phone call, and they decided not to do the classes because they needed to be sure social media marketing was the correct type of marketing for creatives. My heart sank, and my instant thought was to go down the rabbit hole of did I make a mistake going into business for myself. My coach at the time did something sagacious; she worked with me to feel the feeling but not linger with anger and resentment and find something about the situation to be grateful for. She trusted the universe had something better for me, even when I couldn't see how that could be. Two weeks later, I signed a more significant contract for twice the time and money.


Today, I'm sharing ten ways female entrepreneurs can practice self-care and gratitude after not getting a client or not doing as well in a launch as expected. Let's face it female entrepreneurs face many challenges in business and personal lives. Whether dealing with the stress of running a business or constantly trying to prove ourselves as women, we may need more time to get the results we want or expect. And while it's easy to get discouraged or beat ourselves up about it, it's important to remember that self-care and gratitude can go a long way.


  1. Take a break. - Sometimes, the best thing you can do for yourself is to take a break from work. This can be as simple as going for a walk, taking a nap, or doing something you love that doesn't require any work. This break will allow you to clear your head, recharge your batteries and return to work feeling refreshed and ready to tackle your next goal.

  2. Journal your thoughts. - Sometimes, the best way to process our emotions is to write them down. So take some time to sit down and journal your thoughts, feelings, and any lessons you've learned from not getting a client or not doing as well in a launch. This will help you gain perspective, release negative emotions and remind yourself of your strengths.

  3. Reach out to a friend. - As entrepreneurs, it's essential to have a support system. So reach out to a trusted friend who can listen to you without judgment, offer advice, or provide comfort. Sometimes, having someone to vent to makes all the difference.

  4. Practice gratitude. - It's easy to focus on what we don't have, but it can shift our focus to what we do have. So make a list of everything you're grateful for in your life, including your business accomplishments, personal achievements, and even the small things like having a roof over your head or a warm cup of coffee in the morning.

  5. Treat yourself to something you love.- Whether you have been putting off that spa day, having a fancy dinner with your besties, or even saving that Easter chocolate for the right time to eat it, doesn't wait for the big win to do it. Please do it now because celebrating lessons learned is as important as big wins. Remember, doing something nice for yourself can help you feel valued and appreciated.

  6. Learn from the experience. - Take a step back and reflect on what you could have done differently. This will help you grow as an entrepreneur and may lead to better outcomes in the future. Don't beat yourself up; use the experience as a learning opportunity.

  7. Practice self-compassion. - Being kind to ourselves is essential when not doing as well as expected. Practice self-compassion by treating yourself like you would a dear friend. Recognize that setbacks are a part of the journey and remind yourself that you're doing your best.

  8. Connect with other entrepreneurs. - Networking with other entrepreneurs can provide a sense of community and support. Join a group or attend an event where you can connect with like-minded individuals who understand what you're going through and can offer advice and support.

  9. Get moving. - Exercise is a great way to release stress and boost your mood. Run, take a yoga class, or even walk around your neighborhood. Exercise releases endorphins, which can help improve your mood and outlook.

  10. Focus on the positive. - Instead of dwelling on what you didn't achieve, focus on the positive aspects of the experience. For example, you learned something new or made a valuable connection. Focus on what you gained from experience and use that to move forward.

In conclusion, self-care and gratitude are essential for female entrepreneurs, especially during tough times. Taking care of yourself, learning from the experience, and focusing on the positive can make a big difference in your mindset and help you bounce back more vital than ever. Remember, setbacks are a part of the journey, and how we handle them defines our success.


I'd love to hear about your self-care process when you are disappointed things didn't go as anticipated in your business.